Solgar, the UK’s number 1 premium vitamin brand from Nestlé Nutrition & Health will launch in selected Boots stores bringing its science-backed vitamins and supplements to shoppers seeking evidence-based nutritional support.
The expanded presence marks an important milestone for Solgar as demand for wellness solutions continues to grow across the UK. Spend per buyer is up 10.9% vs 4 years ago. The listing places a broad selection of Solgar's most trusted supplements within Boots' dedicated wellness zones in store.
The in-store range covers several key consumer Wellness needs including immune support, gut health, stress management, bone health and everyday nutrition. Products joining the Wellness zone shelves include consumer favourites such as:
- Solgar Magnesium Glycinate, supporting relaxation and mental wellbeing.
- Solgar Biotin 5000 µg offering a high-biotin formula, supporting healthy hair and skin.
- Solgar Ester-C® Plus 500 mg Vitamin C, a highly absorbable, scientifically studied form of vitamin C supporting immune function and collagen formation.
The recent launch of Solgar Magnesium Glycinate comes as consumers seek nutritional support for relaxation mental wellbeing and busy lifestyles, with over 42% of UK adults having low levels of magnesium. Magnesium glycinate provides a highly-absorbable form of magnesium, as magnesium bi-glycinate. Magnesium contributes to normal psychological function, normal energy-yielding metabolism and the reduction of tiredness and fatigue, making the product a welcome addition to Solgar’s food-supplement portfolio.
Solgar's broad portfolio offers consumers trusted nutritional solutions across the dedicated destination stores’ key wellness areas including gut health, nutrition, sleep, movement and beauty-from-within.
Alex Bradbury, National Account Controller, Solgar said:
"We are delighted to expand Solgar's presence within Boots Wellness stores and make more of our trusted supplements available to consumers across the UK. As one of the world's most established nutritional supplement brands, Solgar has spent nearly 80 years combining nature and science to develop high-quality products that support people's health and wellbeing goals.
We're particularly excited to introduce shoppers to our recently launched Magnesium Glycinate, which responds to growing consumer interest in products that support relaxation, mental wellbeing and energy levels. Together with our wider portfolio, it reflects our commitment to providing high-quality, science-backed nutritional solutions for today's wellness needs.”