Nestlé Ireland is stepping up to the sugar challenge by stripping out 10% of sugar from its confectionery portfolio by 2018.
The move will see around 400 tonnes of sugar removed across a number of well-known brands in Ireland through a range of methods and initiatives. The changes will largely be achieved by replacing sugar with higher quantities of existing ingredients or other, non-artificial ingredients and ensuring products are below a certain amount of calories. Nestlé’s continuing investment in research and development will also deliver new technology and innovation to further improve products in the future.
Fiona Kendrick, Chairman and CEO of Nestlé UK and Ireland said:
“Our confectionery brands have been enjoyed in the UK for more than a century and we know that if we can improve these products nutritionally, provide more choice and information for the consumer, together with other categories, we can have a significant impact on public health.
“Nestlé is at the forefront of efforts to research and develop new technology that makes food products better for our consumers. These innovations will help us to reduce sugar in confectionery when they are combined with other, more common methods like reformulating recipes and swapping sugar for other, non-artificial ingredients.
“Making these improvements to our products is key to us delivering better choices for our consumers while retaining the same great taste that they know and love.”
For more information, contact the Nestlé UK press office on 020 8667 6005 or alternatively email [email protected]
Notes to Editors/Further information
- Nestlé UK & Ireland confectionery brands include; Aero, After Eight, Animal Bar, Black Magic, Blue Riband, Breakaway, Caramac, Crunch, Dairy Box, Drifter, KitKat, Lion, Milkybar, Munchies, Polo, Quality Street, Rolo, Rowntrees, Smarties, Toffee Crisp, Walnut Whip, Yorkie
- Nestlé is in the process of patenting new sugar technology. More information here: http://www.nestle.com/RandD/News/allfeatures/Nestle-research-discovery-sugar-reduction
- Nestlé confectionery is in the process of rolling out a reclose function for multi-serve products and portion guidance information on all packs, to visually help consumers recognise responsible portion sizes.
- Through this work to improve our products we expect to remove around 35 billion calories.