Maison Perrier, embodying the French lifestyle and iconic sparkling refreshment, is proud to announce its official arrival to the UK. Launched successfully in 80 countries and now available to British consumers, this exciting expansion introduces them to the Maison Perrier portfolio, featuring three exciting ranges: Forever fruit-flavoured sparkling beverages, Chic mocktails, and unflavoured sparkling water.
Inviting the UK to "Step Inside Our Maison," this launch offers an elevated drinking experience that is both elegant and refreshingly modern.
"Maison Perrier perfectly captures the essence of French Art de Vivre – it’s about bringing the effortless elegance and creative and innovative spirit to every moment. I’m thrilled to see it launch here in the UK." Says acclaimed actress and face of the brand, Lily Collins: “My favourite is the refreshing Forever Blackberry on a hot summer’s day - but there's truly something for everyone in the range, and the sophisticated Chic mocktails are the ultimate sober indulgence, offering all the flavour without compromise.'"
Forever: Elegance in Every Bubble
The Maison Perrier Forever range introduces a collection of fruit-flavoured sparkling beverages designed to offer sugar-free refreshment with a signature taste. Each sip is crafted to be a testament to natural flavour without compromise.
Available in three distinctive flavours for the UK launch, Forever offers:
- Lime: perfect for anyone craving something citrusy.
- Passion Fruit: transporting you to a sun-ripened paradise.
- Blackberry: a delightful treat for your senses.
Each Forever variant provides a sophisticated sparkling experience that perfectly captures the French spirit, but with no calories and no-added sweeteners.
Chic: Sober Sophistication, Alcohol-Free
For those seeking sophisticated, alcohol-free alternatives to classic cocktails, the Maison Perrier Chic collection presents a range of low-calorie mocktails. Inspired by some of the world’s most popular recipes, Chic recreates the authentic cocktail experience, mimicking alcohol sensations through complex blends of plant-flavourings and intense fruit juices. The range builds on Perrier’s heritage and its partnerships with the world's best bars.
The UK launch introduces three refined Chic mocktail flavours:
- Roséllini: A splash of fruity peach juice and the warm taste sensation of fermented Syrah grapes, inspired by the Virgin Bellini.
- Lemonjito: Reminiscent of the Virgin Mojito with refreshing flavour notes of lemon and mint.
- Daiqui’red: A vibrant mix of strawberry and blackcurrant, balanced with a warm white rum sensation, echoing the Virgin Red Daiquiri.
Chic is designed for "Sober Chic" moments inspired by the effortless French lifestyle, allowing consumers to enjoy elegant, celebratory beverages that do not compromise on taste or experience.
Stefano Bolognese, Managing Director at Nestlé Waters & Premium Beverages UK, said: "Maison Perrier is more than just a beverage; it’s an invitation to elevate every drinking moment. The brand’s complete offering, from the innovative flavoured sparkling beverages and mocktail ranges to the unflavoured sparkling water, offers a sophisticated choice for every occasion.
“We are excited to bring the ‘Paris Sensations’ to London and welcome this unique brand to our Nestlé Waters & Premium Beverages portfolio here, in the UK. This is an incredible opportunity to offer these premium everyday experiences to the next generation of consumers who appreciate quality, taste, and style."
The Maison Perrier Forever flavoured sparkling beverages, Chic mocktails and unflavoured sparkling water are now available for purchase on Amazon.co.uk and select WH Smith stores. Discover the full range and elevate your everyday and special occasions. RRP subject to retailer discretion.
