Nestlé and Starbucks announce the launch of Starbucks Signature Chocolate, expanding the companies' At-Home range. As of September 2021, the hot chocolates will be available in selected supermarkets and online.
In time for autumn, consumers can cosy up with a delicious, rich, and velvety mug of Starbucks Signature Chocolate, at home.
The new range of Starbucks Signature Chocolate consists of two varieties and can be mixed with warm milk or dairy alternatives, including:
- Starbucks Signature Chocolate 42% - a delicious blend of cocoa beans that deliver a velvety and smooth chocolate taste.
- Starbucks Signature Chocolate Salted Caramel - for those caramel lovers, a delicious hot chocolate made with high quality cocoa and layered with a delectable salted caramel flavour.
"We are very excited to launch these new additions under the iconic Starbucks brand to be enjoyed at home. These delicious indulgent-tasting hot chocolates are made with high quality cocoa certified by Rainforest Alliance, and we are confident they will be a big hit not only amongst Starbucks lovers." says Kelly Fleetwood, Brand Manager at Nestlé UK.
The products will be available in Sainsbury's from 12th September and in Asda from 18th September, as well as online.
The launch of Starbucks Signature Chocolate adds to the range of products that Nestlé and Starbucks have successfully built over the past three years through the Global Coffee Alliance.
Since forming the Global Coffee Alliance in 2018, Nestlé and Starbucks have brought to market a wide range of premium coffee products at a fast pace - including whole bean coffees, premium instant/soluble coffees, roast and ground coffees as well as the Starbucks capsules developed using Nespresso and Nescafé Dolce Gusto proprietary coffee and system technologies.
Nestlé and Starbucks continue to work closely together to develop new, innovative products and go-to market strategies that will amplify the reach and expand the unique experience of the Starbucks brand globally.