Have a white chocolate break, have a KITKAT

Oct 18, 2017

  
Nestlé UK and Ireland is introducing two exciting new products to the KITKAT family: KITKAT Bites White Chocolate and KITKAT Chunky White.

Following the success of KITKAT Bites and KITKAT Bites Peanut Butter, the range has now been expanded to include a white chocolate variant. Meanwhile, KITKAT Chunky White follows hot on the heels of the brand new KITKAT Chunky New York Cheesecake which was unveiled last month. Both of the new white chocolate products are available exclusively in TESCO.

Ellie Worley, Senior Brand Manager for KITKAT said:

“We know that people who love white chocolate are very passionate about it and very loyal.

We are incredibly excited to bring these new white chocolate additions to KITKAT and make our consumers’ breaks even better by allowing them to share their favourite white chocolate variants with family and friends."

KITKAT has been around for more than 80 years and continues to be hugely popular with consumers. In 1999, KITKAT Chunky was launched and has frequently been at the forefront of Nestlé’s innovation to create exciting flavours like Peanut Butter, Hazelnut, Coconut, Choc Fudge and many more. KITKAT Bites recently joined the range in 2016 to provide consumers with a KITKAT product that is perfect for sharing.

 
ENDS

For more information please contact:
Nestlé UK Press Office on 020 8667 6005 or email nestleukpressoffice@uk.nestle.com